Propaganda, Marketing & Da'wah
Benefits the one who tells it. Harms the audience.Telling things for sale to make exchange.Value for profit.The propagator sacrifice to give benefit to audience.

Take note that this classification is not absolute especially marketing. Many marketing these days leans towards propaganda. It’s just a matter of degree.

Another thing is that one man’s propaganda is the other man’s da’wah. The classic problem of freedom fighter vs terrorist/separatist.