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With journaling I can capture the fleeting thoughts. Most of it are mundane but some of it are flashes of brilliance. By going back to my journals I’m able to have conversation with past versions of myself. I also able to spot flawed thought processes so I don&

PropagandaMarketingDa’wahBenefits the one who tells it. Harms the audience.Telling things for sale to make exchange.Value for profit.The propagator sacrifice to give benefit to audience. Take note that this classification is not absolute especially marketing. Many marketing these days leans towards propaganda. It’s just

This is a continuation of the startup styles cheat sheet. I noted that you need to know your poison and pick the poison. Right now I’m in the midst of launching a new startup. The company registration is in process. Early customers had lined up as well. There&

Photo by Annie Spratt / Unsplash After years of interviewing startups on The Dredger TV and lots of reading, here’s my summary of the three major startup styles. Know your poison, pick your poison. Rework (Jason Fried)Lost & Founder (Rand Fishkin)Zero to One (Peter

Revoltech Yamaguchi Evangelion Test Type-01 “New Movie Edition” Series No. 032 This is a very old non-scale action figure in the Revoltech series by Kaiyodo. Released in 2007, it took me a full 12 years to finally put it on my daily desk. Better late than never, bring

This will bring your coffee game to another level. Simply magical!   Despite using cheap ass stale pre-ground coffee the technique turns it into liquid gold.   The end product is at the perfect temperature to drink as well. — Equipments required French press. (A cheap one from IKEA will

Probably that’s the biggest reason why I started this blog. I wanted to keep a record of what I believe and the solutions that I’ve thought of. So that once I have the opportunity and/or resources I’ll do it. (The other reason I

Installing Ghost from Digital Ocean Marketplace is fairly straightforward. They’ll create a new droplet and then you login as root using the given credentials. Just follow the instruction and you are done. But then you need to install Disqus or customize something that requires you to

Blogspot definitely show its age these days. Not much joy writing there anymore. It feels too ancient especially the themes. WordPress feels too much like work as it’s more like an OS for the web. It can do anything and everything excepts be a streamlined place for writing.

Kato MR-130R Saw this crane at the highway for the second time today. It was painted in baby blue which made it even cuter than this press photo. There’s something about the design that captures my imagination. Something akin to a cute puppy or baby elephant. Certainly it

There’s so many things in my head, wandering across a range of topics. From the simplest things about food up until the deepest thoughts about religion and human society. Facebook is definitely a poor place to channel these thoughts. Twitter is even worse. Medium is not the platform

Kaedah biasa untuk menjejak Goal dalam Google Analytics adalah apabila pengunjung website pergi ke halaman yang ditetapkan. Tetapi bagaimana jika Goal yang kita mahukan berada di luar domain yang kita kawal? Contohnya link WhatsApp, BillPlz atau platform ecommerce. Dalam contoh ini kita fokus menggunakan plugin GADWP untuk WordPress. Setelah install

Antara kerja rutin saya adalah optimize kelajuan website klien. Tetapi bila semak website sendiri markahnya sangat mengejutkan lagi memalukan. Markah untuk www.thedredger.tv hanya 22 per 100! Ibarat ambil peperiksaan akhir semester tanpa baca satu buku pun. Website ini dibina menggunakan WordPress jadi cara paling senang adalah menggunakan plugin.

Bulan lepas, ada rakan saya minta tolong untuk buat kempen marketing produk yang sangat niche. Bagaimana tahap niche produk tersebut? Bila semak dalam Google Keyword Planner hanya ada 140 carian sebulan di Malaysia. Harga bidaan pula bermula dari RM0.16 sehingga RM4.96. Apa produknya? Ambil komisen dapatkan jemaah haji

Dalam konteks Malaysia, WhatsApp link adalah pilihan yang baik untuk digunakan dalam landing page. Lebih-lebih lagi bila produk yang dijual terlalu mahal atau dibuat mengikut tempahan. Takpun memang malas nak setup sistem ecommerce sebab belum pasti ramai yang nak membeli. Ramai yang pakai wasap.my tapi saya lebih suka menggunakan

Apabila beriklan, ramai yang sibuk tentang reach iaitu berapa ramai prospek yang boleh dicapai setiap kali beriklan. Benar, anda perlu sejumlah prospek tetapi bukan itu ukuran utamanya. Bayangkan anda pergi ke kenduri dan berjumpa dengan abang ipar sepupu anda. Dia menyebut namanya sekali sahaja, adakah anda akan ingat? Tetapi jika

Saban hari kita bersaing dengan jutaan konten, iklan dan produk. Masa yang boleh manusia peruntukkan untuk menghadam semua ini adalah terbatas. Oleh itu, audiens akan mengambil yang paling mudah untuk dihadam. Bayangkan iklan anda di celahan ribuan post dalam newsfeed Facebook seseorang. Individu tersebut hanya memberi masa sedetik untuk mendengar

Tamat sahaja Business Model Canvas Masterclass oleh Dr. Alexander Osterwalder & Dr. Yves Pigneur, kami dicadangkan untuk meneroka ilmu bisnes dengan lebih jauh. Antara buku yang dicadangkan adalah Brain Rules oleh John Medina. Buku ini penting bagi memahami bagaimana pelanggan mengenali sesebuah jenama dan akhirnya memilih untuk membeli sesuatu produk.